NCsoft, Korea’s online game giant, expects to top $54 million in profit this year thanks to its wildly popular medieval adventure "Lineage." Three million global users pay a monthly fee to participate in this multi-player game where they descend into dark dungeons and slay dragons. NCsoft's latest business strategy has been to enter a joint venture with Taiwan’s Gamania with the intent to lock down the Chinese market. With more than 45 million citizens logging on, China has the third largest Internet population. A very lucrative move indeed.
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